BEEUP is the snack brand for active kids — powered by real honey and bold flavors to fuel every practice, game and adventure.

BEEUP is made without major allergens, including peanuts, tree nuts, milk, eggs, soy, wheat, fish, and shellfish. We partner with manufacturers who follow strict allergen-control protocols. As always, please check the packaging for the most up-to-date ingredient and allergen information if you have specific sensitivities.

Nope! BEEUP fruit snacks are made without artificial flavors or synthetic colors.

BEEUP is available at Target stores nationwide and on Target.com. You can also shop directly from our website. Use our store locator to find a retailer near you — look for us in the kids’ snack aisle!

You can find detailed nutrition facts on the back of each box or by visiting the product pages on our website: beeupsnacks.com/collections/products

David’s passion for honey comes across in every detail of BEEUP.  As a co-founder, David has used his many years of experience building brands and establishing businesses to bring BEEUP to life.   As a deeply personal passion project for him, David has been involved in each step of the process - from the  initial idea of making a honey based snack for active kids, to tasting every fruity flavour, to helping design the packaging and bring on ambassadors and soccer partners.